Audit a brand online as your customers see it
We produced this handy guide for you to use.Beta Do It Yourself Documents + Infographics
Below you will find a series of downloadable and printable charts, graphs, equations and presentations.
Feel free use them, but credit us where possible and let us know how you got on. If you want us to review your brand for you then we will spend three days looking at your brand, and present back our findings in a short face to face session. Get in touch at the bottom of this page.
If you have any problems, please send us a message using the form below. The more feedback the better as we can help all with your issues.
Downloads and assets
Blank Matrix Diagram
Use and print this diagram so that you, your team, your client or customers can compare and discuss what your brand is or should be.
Creative Brief Template
To help with your brand value matrix we urge you to fill in our standard Creative Brief
Presentation template
This Powerpoint presentation comes complete with instructions.
It contains all the slide templates you need as well as the graphs and equations.
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Contains instructions and full masters
Independent Digital Review
It is very difficult to audit your own brand as if you are a customer.
It’s for this reason we recommend “swapping” with a fellow marketer (You audit their brand, they do yours).
It’s also difficult to review a similar brand to your own.
We can do your review for you, and manage the internal process behind getting the very best from a Digital Brand Review. Get in touch to find out more and see if that is a valid option.
Digital Brand Review by Phenotype Ltd is licensed under a Creative Commons Attribution 4.0 International License.
Based on a work at https://brandsum.practically.io/the-digital-brand-review/diy.
Permissions beyond the scope of this license may be available at https://brandsum.practically.io/.